August 2015 Archives — Broken Links Archive

Mobile Browsing Around The World

I find it fascinating to see the variance in browser use in the diverse regions of the world, and nowhere is that variance more apparent than in mobile web browsers. While in the West we may be used to Chrome and Safari being more or less the only game in town, elsewhere in the world the story is quite different. In this article I’m going to take a look at a few charts which illustrate that difference.

The stats used here are collected from the 30 days prior to 25th August, taken from They come with the usual disclaimer about the impossibility of getting completely accurate data, and don’t always include feature phone browsers, so should therefore be treated as indicative rather than conclusive. With the caveats out of the way, let’s begin.

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Exploring URL discovery with the Physical Web

One of the emerging concepts that I’m fascinated and excited by is the Physical Web. If you haven’t heard of this, a brief and very coarse summary is that it’s the idea of transmitting URLs from beacon devices, commonly using low-energy Bluetooth (BLE). Current beacon schemes are largely based on Apple’s iBeacon protocol, which transmits a unique ID that requires an app receiver to decode and turn into an action. The Physical Web’s difference is that URL transmission requires no app, decentralising the process.

Making any device able to transmit a URL is rich with possibilities: from super low-friction discoverability of information about nearby places (imagine a page of search results showing only the things immediately around you), to immediate interaction with nearby physical objects. While I’ve still yet to actually build anything using the Physical Web idea, I’ve started to explore what I think it can be useful for.

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I’ve updated my Speaking page to include more conferences, more videos, and a little on my speaking requirements and preferences. I’m planning to cut down on the number of talks I give in 2014 (twelve is too many), but am always open to interesting offers and opportunities, so please get in touch if you’re organising an event.

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